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Tourism Optimizer Platform, TOP, is a project that has led the creation of a new tourism concept called Governmental and Institutional Travel and Tourism (GITT).

Developed by TOP as a UNWTO Affiliate Member – United Nations World Tourism Organization – the agency of the United Nations in charge of promoting tourism in a sustainable and accessible way. Its first goal is to achieve that tourism helps to the global growth and development of tourism destinations.
After more than ten years involved in the management of governmental travels, a skilled and highly experienced team has set up TOP, which has developed and implemented a series of programs to help solve all the difficulties associated with GITT travel, providing solutions to the specific needs of this type of travel.

An international standardization of processes for the provision of services for tourism suppliers has been defined after a research study of more than 4 years within the TOP project.

The GITT Institute is an initiative of the TOP project.


This standard has been designed according to the Deming cycle (PDCD, Plan, Do, Check and Do) allowing for an agile adoption on behalf of suppliers.

The structure of the standard follows a principle of generality and particularity with the separation of the general standard and requirements; to the specific requirements for each tourism area.

For more information, you can visit the project's own website: